Shopify Product Pages
Product pages that make customers
add to cart
A poorly designed product page bleeds revenue every day. I redesign and rebuild Shopify product pages with stronger hierarchy, clearer CTAs, and trust elements that move hesitant shoppers to buy.
Visio Pro PDP redesign
avg per product page audit
design + build
full Figma + Liquid build
Selected work
Redesigns that moved the needle
Real before-and-after projects - no mock data, no staged screenshots.
Imba Craft Beer
Before: a bare product page with no reviews, no urgency, and a buried CTA. After: subscription options surfaced above the fold, star ratings added, savings badge on the price, sticky add-to-cart bar, and free shipping anchored at the bottom. Classic PDP hierarchy — executed in Liquid.
GemGrace Jewelry
The original cart was a wall of numbers with no clear hierarchy. The redesign added a "Just Added" confirmation, savings surfaced prominently, a free gift unlock mechanic, and a bundle upsell section below the fold. Higher AOV on the same traffic.
Smart Home Tech Brand
The original page buried the headline in a block of text with no visual hierarchy. The redesign sharpened the heading, moved the star-rating social proof above the fold, added a prominent CTA button, and brought in a product image to anchor the value prop immediately.
Running Shoes DTC
Before: a dark image-heavy layout with the copy buried below the fold. After: free shipping banner at the top, star rating and a punchy headline above the fold, benefit bullets replacing spec copy, and the product image repositioned below the CTA. Paid traffic ROI improved immediately.
What's included
Everything in one $599 engagement
Design, build, and post-launch support - scoped and priced upfront with no surprises.
CRO Review
I audit your existing page for conversion blockers before a single pixel moves - so the redesign fixes what's actually costing you sales.
Figma Design
Full desktop and mobile design delivered in Figma before build. One revision round included - changes made in the design, not the live store.
Liquid Build
Pixel-perfect Shopify implementation as a new section template. No page builder dependency - clean, fast, maintainable Liquid code.
Trust & Social Proof
Strategic placement of reviews widgets, trust badges, and UGC - put where they reduce hesitation, not just where the theme allows.
Mobile-First
Designed and tested on mobile from the start. Most product page traffic is mobile - the experience is built for that reality, not retrofitted.
14-Day Support
Two weeks of post-launch support for tweaks based on real traffic data - without a new invoice for every small change.
Flat-rate. No surprises.
One product page template redesigned and built in Shopify - desktop and mobile, Figma files included, 14-day post-launch support. If you have multiple templates to redesign, the second one is cheaper since the design foundation is already established.
How it works
Brief & Scope
15-minute call, review of your current page, and CRO audit. Scope and price confirmed the same day.
Design in Figma
Desktop and mobile mockups delivered within 3 business days. One revision round - all changes made in the design before build starts.
Build in Shopify
Implemented as a new product template on your store - invisible to customers until you're ready to launch.
Launch & Support
You flip the switch. 14 days of included support for data-driven tweaks after real traffic comes in.
10 five-star reviews.
Every single one.
Taken directly from my Upwork profile - unedited, unfiltered. See the full profile →
Get in touch
Tell me about your product page
Drop a message below and I'll come back to you within 24 hours with a scope and price. No commitment required.
Or schedule a call
Prefer to talk through it first? Book a free 15-minute call and we can look at your page together.
Frequently Asked Questions
What does a product page redesign actually include?
Figma design (desktop and mobile), Liquid implementation as a new product template on your Shopify store, one round of revisions, and 14 days of post-launch support. Copy refinements are included; product photography is not - you provide the images and I'll place and optimise them within the design.
Will this break my existing theme or product pages?
No. The redesign is built as a new Shopify product template - your current page stays live for every product until you manually assign the new template. Zero downtime, zero risk to your existing store.
My page uses a page builder (Shogun, PageFly, GemPages) - can you work with that?
Yes, though I'll rebuild it in clean Liquid rather than staying inside the page builder. This loads faster, costs nothing in app fees, and is far easier to maintain. If you prefer to stay inside a specific builder, let me know and we can discuss compatibility.
Do I need to provide design assets or copy?
Just your logo, brand colours, and existing product images. I'll work with whatever copy you have - refining structure and hierarchy - or write it from scratch if you'd prefer. Writing from scratch is included in the project scope when agreed upfront.
What if I have multiple product templates to redesign?
The $599 base covers one product template - desktop and mobile. Additional templates are scoped at a reduced rate since the design system is already established. Let me know how many you need and I'll quote the bundle.