Stargazer Studio Blog
Shopify insights from
a developer who builds it daily
Practical guides on Shopify performance, conversion optimization, development, and migrations - written from 10 years of hands-on experience, not theory.
How to Fix Shopify Core Web Vitals in 2026
LCP, CLS, and INP - what causes each one on Shopify stores, and the specific fixes that actually move the needle. A developer's field guide, not a lighthouse score chase.
Read article →Shopify CRO: 12 Changes That Actually Improve Conversion Rate
Homepage, collection pages, PDP, cart, and checkout - the specific changes that consistently move conversion rate on Shopify stores. Based on 120+ audits, not best-practice lists.
Read article →WooCommerce to Shopify Migration: The Complete 2026 Checklist
Everything that needs to happen before, during, and after a WooCommerce to Shopify migration - including the SEO preservation steps that most migration guides skip entirely.
Read article →Shopify Liquid Template Architecture: A Practical Guide
How Shopify's Liquid template system actually works - rendering contexts, section groups, metafields, and the Online Store 2.0 architecture explained by someone who writes Liquid daily.
Read article →Shopify Headless vs Traditional: When Does It Make Sense?
Headless Shopify is powerful - and often the wrong choice. A framework for deciding when Hydrogen and a decoupled storefront genuinely outperforms a well-built traditional theme.
Read article →How Much Does Shopify Development Cost in 2026?
Real price ranges for every type of Shopify project - theme builds, migrations, audits, headless, retainers. No ranges disguised as answers.
Read article →How to Design a Shopify Product Page That Converts
Buy box hierarchy, variant selectors, social proof placement, mobile UX, sticky ATC - the layout decisions that determine whether a product page converts or loses the sale.
Read article →Shopify A/B Testing: How to Run Experiments That Actually Tell You Something
Sample sizes, hypothesis design, tool selection, test duration, and reading results correctly. Most Shopify A/B tests fail silently - here's how to run ones that don't.
Read article →The Shopify App Stack for DTC Brands in 2025
Reviews, email, upsell, subscriptions, search, loyalty, returns - category-by-category recommendations for apps actually worth running, plus how to audit what you already have.
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